What does Godiva logo mean?
The Godiva emblem depicts a makes Lady Godiva on the horse. According to the legend, Countess rode a horse naked through town for her husband, Earl of Mercia, to lower the taxes. The Godiva logo is a reflection of history and the brand’s heritage.
What is Godiva named after?
Godiva chocolates were named after Lady Godiva. Draps selected the name Godiva for his chocolate company. His inspiration came from the well-known Saxon legend of Lady Godiva who rode unclothed through the streets of Coventry to entreat her husband, Leofric the Dane, to lower taxes.
What is Godiva known for?
Lady Godiva, Old English Godgifu, (died between 1066 and 1086), Anglo-Saxon gentlewoman famous for her legendary ride while nude through Coventry, Warwickshire. Godiva was the wife of Leofric, earl of Mercia, with whom she founded and endowed a monastery at Coventry.
Does Hershey own Godiva?
The sale of Godiva, the iconic Belgian chocolate maker with $500 million in annual sales, ends a monthslong auction that included a cast of colorful suitors: Starbucks, Hershey’s, Wm. Wrigley Jr. as well as several private equity firms. Godiva will become part of the Ulker Group, which is owned by Yildiz.
Who owns Godiva now?
Godiva Chocolatier/Parent organizations
Godiva Chocolatier (/ɡəˈdaɪvə/; French pronunciation: [gɔdiva]) is a Belgian chocolate maker which is jointly owned by Turkish conglomerate Yıldız Holding and South Korean equity company MBK Partners.
What makes Godiva special?
Godiva’s team of chef chocolatiers includes a group of award-winning pastry chefs and chocolatiers — masterful innovators who may rely on science to develop recipes, but create chocolate inspired by aromas, spices, the cuisines of other cultures, and by the latest in gastronomy, fashion, and architecture.
Why is Godiva closing?
Sad news: Godiva will close all its shops in the United States and Canada by March. The company said sales dropped due to a decline of in-person shopping and a change in buying habits during the pandemic. Nurtac Afridi, Godiva’s new CEO, was appointed in December 2020. There is already a godiva.com digital business.
Who was Lady Godiva and what did she do?
Lady Godiva was an 11th-century English noblewoman who, according to legend, rode naked through the streets of Coventry to protest the high taxes imposed by her husband upon the townspeople.
Where does the last name Godiva come from?
Latinized form of the Old English name Godgifu meaning “gift of god”, from the elements god and giefu “gift”. Lady Godiva was an 11th-century English noblewoman who, according to legend, rode naked through the streets of Coventry to protest the high taxes imposed by her husband upon the townspeople.
Where did the name Godiva Chocolatier come from?
Godiva was founded in 1926 in Brussels, Belgium, by the Draps family who opened their first boutique in the Grand Place in Brussels under its present name, in honour of the legend of Lady Godiva.
What was the slogan of the McDonald’s logo?
Many experts find the said initiative one of the most prominent in McDonald’s history. Indeed, the slogan “I’m lovin’ it” has gained unprecedented popularity worldwide. The campaign did not do without a redesigned logo.